20080523
The coolest thing
Stenciled umbrellas. Absolutely gorgeous at night! They're lit inside (and were long before all the new umbrella light you can buy at Ace and elsewhere now. They also have an interior cloth piece, it looks like that softens the light underneath... I first saw these YEARS ago, they're in one of the early journals...a quick look online shows they are still in business (a good sign). It reminds me of a story that illustrates why advertising is important. Yes, it can generate immediate sales, but there's a story of an ad for a piano in National Geographic. A man had cut it out and kept it for 10 years, planning to buy it, and one day he did. Sometimes it pays off later.
Related post
Hedgerow Studio Stenciled Umbrellas, on pinterest
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